Return on Investment is the basis of any effective marking campaign. But if a strategy doesn't instantly yield return is it worth it? We think so, and here's why.
There is a good chance that a business will need video work done at some point. From an outsiders perspective it might be hard to grasp exactly why it cost so much. The best way to understand the cost is to understand what it takes to create quality video content.
Are Youtube views killing the Super Bowl? We've all met that person at the tailgate parties, the one who says they're only here for the commercial.
The internet is a big place. There isn't anyway that the end of Net Neutrality could affect me, right? Well I'm not so confident. In this article I'll take a look at the implications, and what this could mean for you and your small business marketing needs.
You’re an entrepreneur, and you have dedicated to your product. All of your energy goes to ensuring the success of your brand. Any business know that in order to guarantee your company's growth you need a strong marketing campaign, but time is at a premium. You begin the rigorous search for a competent marketing firm who you can outsource the responsibility to.
So recently our agency has started working with more restaurants, helping them maintain an effective social media presence in their communities. Yet, it still amazes us how Snapchat barely registers as a viable platform for some of these businesses, falling somewhere on the list of importance after Facebook, Instagram and Twitter.
Facebook is still alive and will continue to play a key role in our social media marketing experience, probably for decades to come. As an advertising agency...
Let's talk millennial marketing strategy. What does GenM Media mean when we state that a primary goal of ours is to create high-value marketing connections between businesses and millennials?
Advertising before retweets. The world we live in has changed in the last 20 years. Perhaps technology has reshaped how businesses advertise.